Shop Tour: Sweethaus

Charlottesville baker (and new mom!) Tara Koenig has been baking delicious, classic cupcakes for years and has made the leap to having a brick and mortar store right on West Main Street here in Charlottesville.  Sweethaus officially opens next Saturday, September 17th, but she is going to have a "sneak peek" tomorrow during a street festival that will have loads of people hanging out in front of the shop.

I stopped into the shop before it was ready to open.  The entrance is even cuter now, with a window, window box, and flowers!

Aren't awnings so cheerful?

Tara's got a mix of classic candies that will bring back memories for adults and current candies that will keep kids happy.  I have to admit that I smiled when I saw button candy on paper.  It's been years since I've had some!

The stuff that would appeal to grown ups in on higher shelves, like the candy cigarettes (I'll admit it, I had them a few times when I was a kid) and the "Gin and Titonic" ice cube trays.

There are colorful wrapping papers, beautiful cake stands, colorful platters, and super cute aprons, too.  There's a lot more than cupcakes in the shop.

I think the candy chandelier is the most fun element of the entire shop.  Isn't that sweet?

Tara is a DIYer who loves a good project.  She built the seating in the store out of old doors.

These cases will have cupcakes in them soon!  Tara's going for classic, natural ingredients here. 

315 West Main Street
Charlottesville, VA 22903
Hours (for now, will expand in the future):
Thursday - Saturday 11:00 am - 6:00 pm
Sunday 9:00 am - 5:00 pm


  1. Jeannine, I love shops like this!! Brings back memories as well!


    Art by Karena

  2. Wow!  So cute and looks fun!  Can't wait to visit!!

  3. So adorable....where exactly is this, Jeannine?  What building?

  4. Tara from SweethausAugust 5, 2013 at 3:20 PM

    Thanks for the lovely photos and comments Jeannine!  We look forward to feeding you soon :)

  5. we made a special trip to the sweethaus on saturday - thanks for sharing about this new shop! the "old-school" candy selection is so fun, and the cupcakes are yummy (though i wish they had more icing... but i always wish there was more icing!) :)

  6. I stopped by there quickly on Saturday. It's such a cute little shop. 

  7. Jen @ OurFineHouseAugust 5, 2013 at 3:21 PM

    How awesome is that candy chandelier? Love it!


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